Charting a just digital future

 

Just Digital Future was a project co-led by the Harvard Business School Digital and Race, Gender & Equity Initiatives that explores how some of our most often-used or still-emerging technologies entrench various forms of inequality — and also the possibilities tech holds for transforming unequal systems or mitigating their effects. The project features thinkers, makers, and activists from many walks of life all charting a course toward a digital world that works for everyone.

Project role
Communications director

Responsibilities
Developed comms strategy and plan for project; created concept for “Slack chats,” social clips, and using a new tool to add community voices to the work; led email and social campaigns; guided creative for video interviews; spearheaded impact measuring: how we were shifting perspectives

Comms Plan

Just a glance at all the things… I can’t share all my secrets.

Branding

Pathways to a Just Digital Future logo
 
 
Pathways to a Just Digital Future journey graphic

We wanted a hand-crafted look to reflect the journey we were on with our community to figure out how to build a just digital future.

Project trailer

Project PROMO article

Screenshot of the project article

Collection of project content

Screenshot of the Just Digital Future collection

Interview

 

#JustDigitalFuture social clips

SLACK CHAT

Screenshot of the Slack chat

Call for community thoughts

Check out the tool: Dave’s VideoAsk & Colleen’s VideoAsk

Screenshot of email sharing VideoAsks
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For the tech makers

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Making sense: a content model